No setup fee, no build fee, no contract. I build your site first, you see it live before you pay, and you can cancel any month.
For a lawn business that wants to get found on Google and look legit when someone checks you out.
No setup fee. Month to month, cancel any time.
Works the map and the normal Google results month after month, so you climb without paying for ads.
No setup fee. Month to month, cancel any time.
Can put you on the front page of Google up to three times: the map, the normal results and the paid ads.
Ad spend included. Month to month. One client per area.
Every plan starts the same way: I build the site first and you only pay if you keep it. Review Robot can be added to Website or Local for $9 USD a month, locked in for life.
| What you get | Website $59 | Local $99 | Growth $299 |
|---|---|---|---|
| Multi-page website, built for lawn care and your town | Yes | Yes | Yes |
| Domain name in your name | Yes | Yes | Yes |
| Professional email | Yes | Yes | Yes |
| Google Business Profile setup | Yes | Yes | Yes |
| Lead capture chat, quote form, Call Now button | Yes | Yes | Yes |
| Hosting, security, backups, dashboard | Yes | Yes | Yes |
| Changes within 48 hours | Yes | Yes | Yes |
| Separate pages for every service and suburb | Main services | Yes | Yes |
| Local post on your site | No | Every month | Every week |
| Full local SEO audit, with fixes | No | Every month | Every month |
| Google Ads set up and run for you | No | No | Yes |
| Ad spend included each month | No | No | $100, prepaid |
| Review Robot | $9 USD add-on | $9 USD add-on | Included |
| Only one client per area | No | No | Yes |
| 20-minute check-in call every couple of weeks | No | No | Yes |
| Setup fee | None | None | None |
| Contract | Month to month | Month to month | Month to month |
The Website plan gets you a site Google can rank. The Local plan keeps working on it.
You get a separate page for every service you offer and every suburb or town you mow in. "Lawn mowing Frisco" and "hedge trimming Frisco" are different searches, and Google wants a page that matches each one.
Every month you get a local post on your site, about a job, a suburb or a question customers ask, so Google has a new page to find you with. And every month I run a full local SEO audit: where you show up for lawn care in your town, what the businesses above you are doing differently, and what to fix next. Then I make the website fixes it turns up, at no extra charge.
It's the same work that took my own lawn site from about position 15 on Google to about 7. You just don't get the ads, so it takes months rather than days.
When someone searches "lawn mowing" and your town, the front page of Google has three places you can show up: the paid ads at the top, the map with three local businesses, and the normal results underneath. Most lawn businesses are in none of them. The Growth plan is built to get you into all three.
The ads bring work in from day one. The map and the normal results take a few months to climb. When they do, you can drop back to Local or Website, or keep all three running.
I've run Google Ads for around 20 lawn care operators and I run them for my own round. One client who'd had a website for four years without getting calls picked up 21 leads in the first 30 days after I rebuilt his site and switched the ads on.
I won't run ads for two lawn businesses in the same patch, because competing campaigns just push the price up for both of you. If your area is already taken, I'll tell you straight away. Your area is yours while you're on the plan.
Ads work like a steam train. Stop them for winter and it takes weeks to get back up to speed. The plan is month to month, but you'll get more out of it by leaving it on and letting the leads stack up.
Reviews are what move a Google Business Profile up the map. Review Robot works through your customer list and texts each one from your own number asking for a review. It needs an Android phone to run on. iPhone users keep a cheap Android at home for it.
Really. I build the site first. The first money that moves is your first month, and only after you've seen the site and said yes.
Tell me and the site comes down at the end of the month you've paid for. The domain is in your name, so it goes with you. So does your Google Business Profile. I set it up, but it stays yours.
Yes. A lot of people run Growth until the Google profile and site are bringing in enough work on their own, then drop to Local or Website.
A plain written check of where your site and Google profile show up for lawn care in your town, what the businesses above you are doing, and a short list of what to fix. I do the website fixes as part of the plan.
Yes. It's $9 USD a month on top, locked in for life. On Growth it's already included.
Most of my clients are in the USA, Australia and New Zealand, so the page shows the price in your own dollars.
You can pick a plan once you've seen the site. Nothing is due until then.
Build my site first